Use Chatbots to Generate Leads for Email Marketing

The simplest way to integrate chatbots and email marketing is to use chatbots to generate leads by collecting email addresses for email marketing.

Chatbots can ask your website visitors to provide their email addresses by offering some incentives.

For example, you can train your chatbot to ask for a user’s email address at the end of a conversation. The incentive can be that they will get personalized offers and discounts, stay updated on the latest content on your website, etc.

Chatbots can also ask for your email address to get you in touch with the company’s team or to provide better assistance.